Our Story

World-changing digital experiences for future-thinkers.

Welcome to Smart Digital, where innovation meets excellence in the realm of digital design and development. As a leading digital company in New Zealand, Smart Digital excels in human-centered design, enterprise design thinking, and cutting-edge development. Our team comprises the nation’s top digital experts, chosen for their expertise and unwavering commitment to excellence.

Join us on a journey where digital innovation meets creativity, where every pixel tells a story, and where Smart Digital stands as your beacon to navigate the ever-evolving digital landscape. Welcome to a realm where success is not just a destination but a continuous journey, crafted with precision, fueled by passion, and adorned with the unmistakable mark of Smart Digital.

Our vision

01. Unleashing SEO strategies for unrivaled digital visibility.

02. Mastering digital strategies to propel your brand forward.

03. Crafting exceptional digital experiences that bring visions to life.

04. Weaving compelling narratives for impactful brand stories.

05. Decoding data to drive strategic digital decisions.

06. Optimising mobile experiences for seamless engagement.

Our services

CX & UX Design Excellence

Crafting seamless and intuitive user experiences through meticulous research, journey mapping, and high-fidelity wireframing. We ensure your digital platforms resonate with your audience and elevate user satisfaction.

Enterprise Design Thinking

Employing innovative methodologies tailored for enterprises, we drive transformative solutions by integrating design thinking into your organisational processes. Elevate your company's culture and empower teams to innovate with purpose.

Cutting-Edge Development

Leveraging the latest technologies and development practices, our experts bring your digital vision to life. From interactive websites to robust applications, we deliver solutions that stand out in the fast-paced digital landscape.

Strategic Digital Planning

Guiding your digital journey from inception to success, we conduct in-depth strategic planning. Our team analyses market trends, user behaviour, and business goals to ensure your digital initiatives align with your overarching objectives.

Creative Concepting

Infusing creativity into every pixel and word, we specialise in impactful concepting and compelling copywriting. Our creative storytellers bring your brand to life, capturing attention and resonating with your target audience.

World-Class Digital Delivery

From ideation to execution, we pride ourselves on world-class digital delivery. Our collective experience with some of Australasia's leading brands ensures your project is not just delivered but exceeds expectations, leaving a lasting digital footprint.

Digital thinking, made easy.

Meet the team

Director

Mike Wilson

Head of Design & UX

Luke McArthur

Lead Developer

Nick Jacobs

Technologist

Grant Daish

Creative Lead

Nick Sydney

Enter role

Bruce Murray

Our testimonials

John Smith

Designer

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Natasha Singh

Photographer

Gray Woodman

Bloger

Robert Long

Photographer